How to Create a Recommended Tools and Resource Page?

Want to create a recommended tools and resource page? Every blog or website must have a recommended tools and resources page. It improves reader engagement, website revenue and affiliate commissions.

If you don’t know what I am talking about check out the recommended tools and resources page on my blog.

In the article, I’ll help you out in creating a recommended tools and resource page

Here are the topics we cover:

A resource page is a page that contains links to the recommended tools and resources. This page is a list of recommended tools, services, products, software or hardware etc.

It can also contain a link to the most popular articles. It’s known as recommended tools page, get started page or toolbox page.

It’s a static page that links to the site’s primary header navigation, blog sidebar and other related pages. The page can also link from your blog posts and even from other websites and blogs.

A recommended tools and resource page showcases the products and services. The tools and services that you use for your online business.

It gives you an opportunity to promote the products and services that you find useful. At the same time, you help out your readers in choosing the best tools.

You provide value to your readers and earn by giving them your referral links. It’s a win-win situation for both.

The resources page contains links to all the valuable content in a single place. It helps readers in finding all the information in a single place.

Having a recommended tools and resource page boosts your affiliate sales and commissions. It gives you an opportunity to promote and drive a ton of traffic to it.

You might be wondering what goes on a resource page? Let’s cover the must-haves for a recommended tools and resources page.

The tools and resources pages should be static pages. This type of page doesn’t update often. Though you can add the last updated timestamp at the bottom of the page.

A recommended tools and resources page should not be a long list of links. The reader will have to scroll through the whole page to find the required information.

It’s better to organise the tools and services into categories and sub-categories. This will help the reader in finding the information with the least effort. The best way to categorize the tools and services is by using a topic, a goal or a pain point.

Always recommend the tools that you use. Avoid recommending something that you have never tried or used. You should have a reasonable level of usage and understanding of the tools and services that you recommend.

A single wrong recommendation can hurt your hard-earned trust with your readers. Which in turn can be harmful to your website or blog. Thus always be honest and transparent while recommending anything to your readers.

The primary purpose of recommended tools and resource pages. Is to generate and improve the revenue of your blog. But it should not be the only reason for creating such a page. Instead, your main aim should be to be as helpful as possible.

Not making all your links affiliate links shows that you give genuine recommendations.  Money should not be the sole idea behind the product or service recommendations.

You should not put the links on the tools and resource page. Instead, add some more useful information about the product or service. For e.g, you can include a short description of the tool or service explaining the usage/benefits.

You can add extra information like your personal experience. How long you have been using the tools and services. And what are your observations, what do you like and dislike about the tools or services?

Include a link to an article, tutorial or review that your viewers may find useful. This will help your readers improve the trust factor and boost page authority.

The T&R page is a long piece of writing. It means you can optimize the page for many keywords. You can go after a competitive keyword as the primary keyword for your page. 

Use the secondary keywords and long-tail keywords in the subheadings. Apart from the keyword, you should also optimise the following

An easy-to-navigate page will result in better engagement.  Create a table of index and category. This will help the visitor reach out for the desired information in small steps.

Another way to make your page visitor-friendly is by creating jump-links. Jump-link works like a table of index. But in this case, links are within the text and point to the relevant tool or service on the same page.

After you have created and published your recommended tools and resources page. You need to promote the page to drive traffic and increase conversions.

Your main aim should be to make the page visible to most of the visitors to your site. It should not be buried deep into the site or blog. Where no one finds it. The more the number of visitors to this page the better the conversions will be.

Here is a list of things you can do to drive traffic to your tools and resource pages. Thus boosting your affiliate revenue.

To create a resource page you can follow the steps below:

The first step in designing your tools and resources page is to put in place the list of tools that you use and would like to recommend to others.

Take out a notebook and jot down all the tools and resources that you have ever been using. You can include software, tools, books, articles, case studies, and reviews. The idea here is to gather as much information as possible.

After you have gathered the information in the first step. The designing step becomes quite easy. You have to structure the content at your hand.

Now, you can use pen and paper or mind-mapping software to create categories. When your categories are in place. You can copy and paste the tools and resources from step 1 under appropriate categories.

Next, create a rough sketch of how your page will look like. Use a pen and paper to come up with a rough design for your page. This will come in handy while creating the page.

Once the structure of your tools and resource page is in place. The process of creating the page becomes easy.

You can start creating the page using a page builder like Elementor. Another option is to start with a tools and resources page template.

In WordPress, the recommended tools and resources are created as static pages. Which means it’s not a blog post or article.

For creating a static page. Login to your WordPress Admin Area. From the left-hand menu click on Pages >> Add new.

This will create a new static WordPress Page. Design the page to your taste. Go through the resource page examples below. These examples will give you ideas and inspiration to design your own T&R page.

A page builder like Elementor can make your job easy. Check out this guide for creating your T&R page using Elementor.

• HubSpot’s resource library.
• Pat Flynn’s resource page.
• Matthew Woodward’s recommended tools page

A T&R page is an important part of a blog or a website. It is a useful page for both your readers and you. The readers can find the tools and resources that you recommend on a single page.

But, you can share your experience of using the tools and resources. The addition of affiliate links helps you improve your revenues and affiliate commissions. 

You can create a T&R page in WordPress. The fastest and easiest method is using a page builder like Elementor.

To maximise your revenue, promote your T&R page. You can promote it within your blog posts, and pages. And even from external sources like social media pages etc.

What are you waiting for create your own Tools and resources page and improve your earnings? How are you planning your T&R page? Let me know in the comments.